Sophie Clifton Forbes & Tania Clifton Forbes met in 2000 behind the same bar. They've been building safer venues ever since.


Co-Founder · 30 Years in Hospitality
General Manager at 21. Late bars, restaurants, multi-site operations. A relentless champion of women's safety and the people who make hospitality run.

Co-Founder · 30 Years in Hospitality
Pub operator, restaurant owner, safety advocate. The instinct to notice what others miss - turned into a system anyone in hospitality can use.
Same gastropub company. Same shifts. Different roles. Sophie was already a General Manager at 21 - running late bars, then restaurants. Tania was deep in the floor and the kitchen. They clicked instantly.
What bonded them wasn't the rotas or the rush. It was a shared instinct that nobody else seemed to share: guests have needs, and someone should be paying attention.
"Looking after guests properly was our thing. It set us apart. People came back because they felt safe with us."
Real requests. Real shifts. Real reasons we built this.
Across 30 years each, Sophie & Tania have raised money for the charities that matter most in hospitality:
"We've watched young staff become managers, owners, parents, doers. Hospitality changes lives. We just held the door open."
Independent. Corporate. Family breweries. They've worked them all - and the constant has always been the team. Watching young and older staff grow in confidence. Giving them a platform to go on and do whatever they dreamed of.
That same care for staff is the same care they want every guest to feel the moment they walk through the door.
It's not confidential. It's not consistent. There's no mandatory training behind it. And worst of all - it asks the guest to leave their safe seat, walk through a public room, and announce a code word to a stranger.
That's the moment Venue Alert was born. A way for any guest, in any venue, to ask for help quietly - and a system that trains the team to respond properly when they do.
Sixty years of shifts, last orders, lock-ups and looking after people - distilled into one quiet button. So the next generation of hospitality never has to wonder if a guest needed help they couldn't ask for.